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New Open | ESG永續
Do you remember last year when we adopted pomelo trees in Ruisui, Hualien, in response to the local revitalization initiative?At that time, we were filled with hope, eagerly anticipating that every tree on this land would grow healthily and bear abundant fruit.
Now, a year has passed, and our pomelo trees have finally welcomed the harvest season! When we received box after box of pomelo gift sets from Ruisui, Hualien, our hearts were filled with joy and emotion. These aren’t just boxes of fruit—they represent the combined efforts of us and the farmers of Hualien.
Why did we decide to adopt pomelo trees?
Supporting Local Revitalization: By adopting pomelo trees, we purchase directly from farmers, reducing exploitation by middlemen, ensuring farmers receive fairer income, and driving local economic development.
Practicing ESG Sustainability: Through concrete actions, we aim to support eco-friendly agriculture, reduce pesticide use, protect the land, and leave a better environment for future generations.
Demonstrating Corporate Social Responsibility: We want to pass on this love to our customers, employees, and society at large, allowing everyone to feel our care and concern for the community.
This year’s pomelo gift sets carry our heartfelt intentions.
The pomelo gift boxes we are giving out this year are not only filled with delicious fruit, but also with our commitment and responsibility to society. Every pomelo contains the hard work and dedication of the farmers. Besides being a blessing for the Mid-Autumn Festival, these gift boxes also carry blessings for the land, for the symbiotic relationship between enterprises and communities, and even for the sustainability nurtured by the trees.Through the adoption of pomelo trees, we’ve added more social value to our efforts. In the future, we will continue focusing on charitable initiatives and strive to contribute even more to society.
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